Question 1

Why should I use a real estate agent when buying or selling in Toronto?

Accepted Answer

Short Answer: A real estate agent is your expert guide and advocate. They know the market and neighborhood trends, help you find the right property or buyers, negotiate the best deal for you, and handle all the paperwork and logistics. Essentially, they make the complex process of buying or selling much easier and often save or earn you money by avoiding pitfalls and getting better terms.

Long Answer: Think of a real estate transaction as a journey – an agent is like a knowledgeable guide who’s been down this road many times. Here’s why working with a realtor is highly beneficial, especially in the GTA:

Local Market Expertise: Toronto and its surrounding areas have micro-markets. A good agent will know why one street sells higher than the next, or which condo buildings have issues (like high maintenance fees or upcoming special assessments). We have access to real-time data on sales, can spot trends (like if a certain area is heating up or cooling down), and can interpret that for your benefit. For buyers, this means we can prevent you from overpaying and suggest areas that fit your budget and needs. For sellers, we can help set a price that attracts buyers but also maximizes your value.

Access to Listings and Network: Agents have access to the MLS (Multiple Listing Service), which is the most comprehensive source of homes for sale (and rent). While many listings are public on Realtor.ca, the MLS has more detailed info and sometimes listings that aren’t on public sites yet. We can also set up automated searches so you get instant alerts for new listings that meet your criteria, sometimes even a few hours before they show up on public websites. Beyond MLS, we often hear about exclusive or “coming soon” listings through our agent network. For sellers, being on MLS via an agent exposes your property to thousands of other agents who may have buyers. Also, an agent’s network can bring in potential buyers from their own client list or colleagues.

Negotiation Skills: Whether it’s negotiating price, conditions, or repairs after an inspection, agents do this regularly and have strategies to get you the best outcome. In the GTA, you might face tricky negotiations like bidding wars, bully offers, or dealing with multiple counter-offers. We keep a cool head and use our experience to advise you on when to be aggressive and when to be cautious. If you’re buying, we’ll research the property’s market value so you don’t bid blindly. If you’re selling, we’ll vet offers and negotiate terms (like maybe a higher deposit or a better closing date) to protect your interests. It’s not just about price either – if you’re buying, an agent ensures you have appropriate conditions (unless you choose to waive for competitiveness) and can negotiate things like including that chandelier you love or having the seller repaint a wall, etc. For renting, we negotiate lease terms to be fair. Basically, we act as your advocate to get the best deal possible.

Handling Paperwork and Process: Real estate transactions involve a lot of paperwork and legal steps. Agreements of Purchase and Sale are multi-page contracts full of clauses and deadlines. There are condition deadlines (financing, inspection, status certificate review for condos, etc.), deposit due dates, closing preparations… an agent keeps track of all these and ensures everything is done correctly and on time. We help you understand what each clause means and can add conditions or amendments to protect you. If you go it alone (for sale by owner or buying private), you’d have to navigate all this yourself or hire a lawyer very early to draft things – which can be cumbersome and risky if you miss something. For example, do you know the right clauses to add if the home has a septic tank or if you want the seller to repaint a wall after you move in? We have standard clauses and know when to use them. When it comes to closing, we liaise with your mortgage broker, home inspector, lawyer, etc., to keep everything coordinated. Essentially, we’re project managers for your move.

Problem Solving: Issues can pop up. Maybe the home inspection finds a problem – we’ll help figure out if it’s a deal-breaker, or negotiate a solution like a price reduction or having the seller fix it. Perhaps the appraisal comes in low – we’ll discuss options. If you’re selling and the buyer has a last-minute request or delay, we navigate that. Our experience means we often have seen similar issues before and know how to handle them or who to call (like a contractor for a second opinion).

Guidance and Emotional Support: Buying or selling a home is as much an emotional journey as a financial transaction. There can be stress, excitement, disappointment, and joy. A good agent is a steadying presence. We keep things on track, provide reassurance when deals get tense, and give objective advice. For buyers, sometimes you might fall in love with a home that’s not a great investment or has issues – we’ll gently point out things to consider so you can make a clear-eyed decision. For sellers, getting feedback or a low offer can feel personal; we help you stay focused on strategy rather than emotion. And when you get the home or sale you wanted, we celebrate with you because we genuinely care about your success.

It Often Costs You Nothing (as a Buyer or Renter): In almost all cases in the GTA, buyers don’t pay their agent – the commission for both agents is paid by the seller. So as a buyer, you get all this expertise and service for free. There’s really little reason not to use an agent when buying. For renters, similarly, the landlord typically pays the agent’s fee. As a seller, you do pay commission, but a good agent aims to earn you a higher sale price and smoother process that more than justifies it. We also save you time and potential legal troubles.

Professional Networking: Need a great home inspector? A mortgage broker who can get you the best rate? A real estate lawyer who will walk you through closing? As agents, we have vetted contacts we can recommend. We can coordinate these services so you’re not scrambling to find trustworthy professionals. After closing, we might even have contractor or interior designer suggestions if you want to renovate. Essentially, you get access to a whole ecosystem of real estate-related pros.

Staying Within Legal Lines: Ontario realtors are licensed and regulated. We must follow a code of ethics and keep your best interests at heart (fiduciary duty). We also carry errors and omissions insurance. All this means you have some protection – for example, we can’t lie about a property or hide known defects; doing so would risk our license. If you buy privately from a seller, that seller doesn’t have to adhere to those same standards and might try to pull a fast one (though laws still protect buyers from fraud). Having an agent adds a layer of accountability and professionalism to the deal.

In summary, while it’s possible to do real estate deals on your own, having a knowledgeable ally usually makes the journey smoother, safer, and often even financially better. Especially in a market as challenging and nuanced as Toronto, I’d say an agent isn’t just useful – we’re pretty much essential in making sure you come out a winner in your real estate goals.

Question 2

How do real estate commissions work in the GTA, and who pays them?

Accepted Answer

Short Answer: Typically, the home seller pays the commissions for both their agent and the buyer’s agent. It’s usually a percentage of the sale price (around 5% total is common in the GTA, split roughly 2.5% to the listing agent and 2.5% to the buyer’s agent). As a buyer, you generally don’t pay your agent directly – the service is built into the transaction. For sellers, you agree on the commission rate with your agent when listing the property, and it gets paid out from the sale proceeds.

Long Answer: Let’s demystify the commission structure step by step:

Setting the Commission (Listing Agreement): When a seller hires a real estate agent (through a listing agreement contract), they negotiate a commission rate. In the GTA, many agents quote around 5% of the final selling price, plus HST (13% tax) on that commission. Some might do 4%, some higher for luxury or more services; it’s not fixed by law, it’s negotiable, but 5% has long been a typical standard. That agreed commission covers both the listing agent’s side and the buyer’s agent’s side. Essentially, the listing brokerage will later share some of it with whichever brokerage brings the buyer.

MLS Offer of Commission: In the MLS listing, the listing agent will specify how much of that total commission they are offering to cooperating agents (buyer’s agents). In a typical 5% scenario, they’ll offer 2.5% to the buyer’s agent (again plus HST) and keep 2.5% for their side. If they offered, say, 2% to buyer agents, then their side would be 3% (just an example). Buyer agents can see this info on MLS. As a buyer, you don’t directly deal with this split; it’s in the background of the agent-to-agent agreement.

When and How It’s Paid: Commission is only paid upon a successful sale closing. That means if you list your home but it doesn’t sell, generally no commission is owed (though be mindful of any specific clauses in the listing agreement about terminating early or if you find a buyer on your own, etc.). Once the sale is completed, the seller’s lawyer will take the commission amount out of the proceeds of the sale and pay it to the listing brokerage. The listing brokerage then pays the buyer’s agent’s brokerage their portion (as per the MLS offer) and keeps the rest. Each brokerage then pays their respective agent according to whatever split or arrangement the agent has with their brokerage.

Buyer’s Agent Commission – Who Pays?: From a buyer’s perspective, when you sign a Buyer Representation Agreement with an agent, it might say something like “the buyer’s brokerage will be paid X% or a certain amount, and it is usually/expected to be paid by the seller or listing brokerage.” In practice, for almost all MLS listings, the seller has already agreed to pay the buyer’s agent. So as a buyer, you don’t write a cheque to your agent. The only time a buyer might end up paying is if they agreed to pay any shortfall and they bought a property where the seller wasn’t offering a commission to buyer agents (very rare in residential, or perhaps if you purchased a private For-Sale-By-Owner and your contract with your agent said you’d cover them if the seller doesn’t). But your agent would discuss that with you if such an unusual case arose. For typical MLS sales, you pay nothing out-of-pocket to your agent. It’s “free” to you in the sense it comes from the seller’s side – though some argue the cost is kind of baked into the price of the home, but that’s theoretical. Bottom line: buyers don’t need to budget for agent commissions in a normal scenario.

For Rentals: In the rental market, the setup is a bit different but similar principle. Usually, a landlord offers to pay one month’s rent (or some fixed amount) as commission. Often it’s split 50/50: half a month’s rent to the listing agent, half to the tenant’s agent. The tenant typically doesn’t pay their agent; the landlord’s funds cover it. So, if you’re a renter using an agent, you likely won’t pay them either (unless, again, you somehow rent a place where no commission is offered and you agreed to pay it – but that’s something to clarify with your agent).

What Does Commission Cover?: That commission isn’t just money for nothing – it covers all the services and marketing the agents do. For the listing agent: photography, ads, their time hosting showings and open houses, negotiating offers, and their advice/expertise. For the buyer’s agent: all the home searches, showings (which can be dozens of homes, using their time and gas), guidance, writing up offers (could be multiple tries in this market), negotiating, and seeing the deal through inspections and closing. Agents only get paid if the transaction closes successfully, so there’s a lot of upfront work that goes into earning that commission. It also covers their business expenses, brokerage fees, etc. If a deal falls through, they don’t get paid for that work.

Are Commissions Taxed?: Yes, in Ontario, real estate services are subject to HST. So a 5% commission becomes 5% + 13% HST. Usually, when quoting, agents mention “plus HST” to remind you. As a seller, you’ll see that on the closing statement. Since HST is a tax, it goes to the government, not the agent.

Negotiating Commission: If you’re a seller, you can discuss the commission with your agent. Some might lower their rate if, for example, you are also buying with them (so they’ll earn on the purchase side too), or if your property is high value (2% of a $3M home is a lot of money, so some might do, say, 1.5% listing side and still 2.5% buyer side to total 4%). However, be cautious about simply choosing the cheapest agent – you often get what you pay for. A lower commission agent might not include staging or might spend less on marketing. Always consider the full package of what they’re offering.

Commission in Exclusive Agreements: If you sign a buyer agreement, it will state the commission expectation. It protects the agent so that if you, say, decide to buy a private sale without them, they might still be owed something (depending on how it’s worded). But again, in practice, as long as you buy something listed on MLS, the seller pays. For sellers, the listing agreement binds you to pay the commission if a ready, willing, and able buyer is found under the terms you agreed (like if you back out without legal reason, you might still owe commission – but that’s a rare situation).

In summary, commissions are a built-in cost of doing real estate business in the GTA. Sellers factor it into their net proceeds, buyers benefit from having professional representation at no direct cost, and agents work hard to earn it by facilitating successful transactions. It might seem like a lot of money, but a good agent often more than earns their keep by securing a higher sale price or a better deal, or by preventing costly mistakes. And remember – all terms, including commission, should be clearly laid out in the agreements you sign, so there are no surprises at closing time.

Question 3

What is a Buyer Representation Agreement, and do I really need to sign one to work with an agent?

Accepted Answer

Short Answer: A Buyer Representation Agreement (BRA) is a contract that establishes the working relationship between you (the buyer) and your real estate agent. It basically says that this agent will represent your interests in your home search and that you agree to work exclusively with them for a period of time. Signing it is standard practice in the GTA – it protects both you and the agent by clarifying expectations. You usually sign it when you’re serious about buying and want that agent to fully commit to helping you.

Long Answer: The Buyer Representation Agreement is a formal document in Ontario (often a form from the Ontario Real Estate Association) that does a few important things:

Exclusive Relationship: By signing a BRA, you, as a buyer, are agreeing to work with that one brokerage/agent for your home purchase (in a certain geographic area and time frame). It essentially means you won’t go use another agent to buy something behind the first agent’s back. In turn, the agent is committing to represent you and put their best efforts into finding you a property and negotiating for you. It’s like hiring that agent to be your personal real estate advisor. If you do end up buying something through another source during that period, the terms in the BRA might entitle the agent to compensation since they had a contract with you (though enforcement can be a mess, better to just stick with one agent or formally cancel the agreement if needed).

Duties and Services: The BRA will outline what the agent will do for you – typically help locate properties, give you information, negotiate offers, etc. It also spells out their fiduciary duties: confidentiality, obedience to your lawful instructions, accounting, etc. In plain language, when you sign, the agent officially owes you duties like protecting your confidential info (e.g., your bottom line, personal circumstances), and advocating for you. If you didn’t sign a BRA, technically the agent could be considered a “customer service” provider rather than your representative, which lessens their legal obligations to you. Signing makes you a client, which is stronger protection for you.

Commission Clause: This part sometimes makes buyers nervous. The BRA will say something like “the buyer agrees to pay X% commission to the brokerage for a purchase of a property.” It then usually notes that the brokerage will first try to get that commission from the seller or listing brokerage. In practice, as discussed in the commission question, the seller does pay. So if the offered commission is equal or more than what’s in your BRA, you pay nothing. If the offered commission was less, the BRA could hold you responsible for the difference but this is very rare scenario and often your agent can avoid it by not pursuing properties with less commission or by negotiating it. Many agents will put in the BRA that their pay is whatever the seller offers so you’re not on hook. Always clarify this section with your agent. The intent is not to make you pay; it’s to ensure the agent gets paid somehow for their work. This clause is more of a formality because of how our system is structured.

Time Frame and Geography: The agreement will have a start date and an end date, and possibly specify an area (like “GTA” or could list specific cities if needed). It could be for a few months or six months, whatever you and the agent agree on. It’s not uncommon for an agent to start with a shorter period if a buyer is unsure, or even work with a buyer for a bit before signing (some will do a few initial showings to build trust first). However, by Ontario law, an agent must have a BRA signed before they can actually make an offer on your behalf. So definitely by the time you’re ready to put in offers, this needs to be signed.

Cancellation: What if things aren’t working out with your agent? Maybe you feel they aren’t responsive or your plans change. The BRA is a binding contract, but it can be cancelled if both you and the brokerage agree (this is usually done in writing via a cancellation form). Many agents won’t hold you hostage if you’re truly unhappy – reputationally it’s not good to force a client who doesn’t want to work with you. But it’s best to have a frank discussion. Perhaps your issues can be resolved (maybe a miscommunication). If not, ask for a mutual release. Do note, if you cancel and then go buy a house that the agent had shown you or introduced you to during the term, the agent might claim they were the “procuring cause” and seek commission. It can get messy, so it’s better to avoid such scenarios by either sticking it out for the term for those properties or being clear on boundaries.

Benefits of Signing (for You): Once signed, you should feel comfortable that you have a professional committed to you. You can be more open with your agent about everything (they’re bound to confidentiality). You also know exactly what to expect (the BRA often has a clause that the brokerage will represent you for even private deals, etc., so any home you buy, they’ve got your back). If an agent asks you to sign, it’s not them trying to “trap” you – it’s standard and actually required by many brokerages for the reasons above. It also formally covers things like the agent will be loyal to you, not share your info with sellers, etc.

Buyer’s Rights: If you sign a BRA and later feel your agent isn’t performing, you do have options: talk to the agent or their broker of record/manager to address it, or as mentioned, ask for a cancellation. Ethically, they should oblige rather than have a disgruntled client. Also, any BRA in Ontario must have an end date (no indefinite agreements) due to our regulations, so it will expire at some point if you don’t renew or buy something.

In essence, the BRA is like saying “Yes, I choose you as my realtor, let’s work as a team.” It makes the relationship expectations clear. Real estate transactions are significant, and it’s good for both sides to have that clarity. I always explain the agreement to my buyers and ensure they’re comfortable. If a buyer was hesitant, I might shorten the term or area to make them feel better. But I also point out that all the best properties and deal-making happen when there’s trust – and a BRA fosters that trust. Without it, an agent might worry a buyer could just disappear or work with someone else, and that can affect how much time and effort they can realistically invest. Once it’s signed, you’re both fully “in it” together, aiming for the same goal: getting you a place you love at the right price.

Question 4

Can I work with more than one real estate agent, or should I stick with one?

Accepted Answer

Short Answer: It’s best to stick with one agent that you trust. While you can talk to multiple agents when you’re initially shopping around for a good fit, once you commit (especially if you sign a Buyer Representation Agreement), you shouldn’t be working with others. One dedicated agent will work hard for you and streamline your search. If you try to use multiple agents, you might run into conflicts and none of them will be as committed, since they won’t be sure they’ll get compensated for their effort. Choose one good agent and you’ll get better service.

Long Answer: This is a common question, especially from buyers. Let’s break down why one agent is generally the way to go:

Exclusive Representation: When you work with one agent exclusively, that agent can give you 100%. They know that if they put in the time to find properties, schedule showings, research comparables, and guide you through offers, they will be the one to help you buy and thus earn the commission (from the seller). This assurance makes them highly motivated to go the extra mile for you. If you spread your attention among several agents, each one might hesitate to put in serious work not knowing if you’ll end up buying with them or the other guy. It can actually slow down your search or lead to missed opportunities, because no agent is fully invested.

Consistency and Efficiency: Using one agent means you have one point of contact for everything. You don’t have to juggle communications or remember who told you what. That agent learns your preferences in detail after a few showings – what you like, what you hate, your non-negotiables – and can fine-tune the search better than multiple folks each only seeing a part of your reactions. If you had Agent A showing you condos in downtown and Agent B showing houses in Mississauga, each only has half the picture of what you’re thinking, and it could lead to redundant or misaligned suggestions. One person with the full picture can be more efficient in finding the right fit.

Avoiding Awkward Situations: Real estate is a small world. If you have two agents inadvertently showing you the same property or overlapping searches, it can get awkward. Imagine you go to an open house with Agent X on Saturday and then the same open house with Agent Y on Sunday – the listing agent is going to notice and wonder what’s up, and the agents will feel undercut. Also, if you saw a house with Agent 1 and later want to make an offer on it, but you’ve since started working with Agent 2, there could be a dispute about who was the “procuring cause” of that sale. It’s messy and could even complicate your offer if the agents get into a commission dispute. Best to avoid that mess entirely.

Building Trust: Buying or selling a home is a big deal. You want an agent who you can trust and who understands you. That relationship often yields the best outcome. If an agent knows you’re “agent-hopping,” they might not trust you fully either. It goes both ways. Trust is key – you want to be able to confide your concerns or your finances to an agent so they can truly help. With one agent, you’ll build that rapport faster.

Specialization vs. Generalist: Now, one caveat: sometimes buyers look in very different areas or property types. Some think, “should I get a downtown condo specialist for condos and a suburban agent for houses?” In the GTA, many agents do cover multiple areas especially if they’re experienced. If your search is drastically different (say, you’re equally considering a condo in Toronto and a farm in Milton), you might consider two specialists, but be transparent about it and maybe set clear boundaries (one agent only does one region, the other does the other, and each knows about it). However, most of the time, one competent agent can refer within their network or adjust. They might say, “I mostly do the city, but I have a colleague in Milton who’s great, shall I connect you?” In that case, you still have effectively one agent per region, not two competing in the same zone.

For Sellers: If you’re selling, you’ll sign a listing agreement with one brokerage – you can’t list the same property with multiple agents on MLS (it’s one MLS listing). You could try an exclusive listing with one and another with another (very unusual and not recommended) or switch if one fails. But concurrently working with two to sell the same house is not how it works. So for sellers it’s an easier decision.

The Courtesy and Ethics: Realtors in Toronto (and Ontario) work under a code of ethics. If you are unhappy with your agent, you should discuss it with them or their broker rather than just sneaking off to another agent. Many consumers don’t realize agents often have to invest a lot of time (and sometimes money) upfront (gas, printing, etc.) without guarantee. If you ditch one agent for another without giving them a chance or formally ending the relationship, it can be seen as unfair practice. As professionals, we always strive to earn your loyalty, but we also appreciate when clients are upfront. It’s perfectly okay to interview multiple agents at the start – ask them questions, see who you click with. But once you choose, give that agent your loyalty and they’ll reciprocate with top-notch service.

Buyer Representation Agreement (BRA): If you’ve signed a BRA (as discussed in the earlier Q), you are contractually bound to that one agent for the term. So definitely don’t be working with others during that period unless you end the contract. If you haven’t signed one yet and are just casually looking, you might feel you have freedom to call 5 agents for 5 different listings. It might seem like casting a wide net, but it can backfire in ways mentioned. If you just want to see a listing but don’t have an agent, you can call the listing agent – but remember they represent the seller’s interests first (unless you sign them as your dual rep, which is another story). Better to find your own agent and let them arrange all the showings.

In conclusion, commit to one great agent. If that agent isn’t meeting your needs, communicate that or find one you do vibe with, but do it one at a time. Real estate is very much a partnership between client and agent. When both are committed, the process is smoother and often more successful. Plus, it’s just simpler – you don’t need the added stress of keeping track of who’s doing what. One agent, one plan, and you’ll be on your way to achieving your real estate goals.

Question 5

How do I choose the right real estate agent in the GTA for my needs?

Accepted Answer

Short Answer: Look for an agent with experience in the type of property or area you’re interested in, and someone who communicates well and understands your goals. Ask friends or family for referrals and interview a few agents. The “right” agent should be knowledgeable, responsive, and make you feel comfortable. It’s important that you trust them, since you’ll be working closely together on a big decision.

Long Answer: Choosing an agent is a bit like choosing a partner for a project – you want the right mix of professional skills and personal compatibility. Here are some factors and steps to consider:

Experience and Expertise: Find out how long the agent has been in business and what kind of properties they typically handle. An agent who primarily sells downtown condos might not be the best fit if you’re looking for a rural property with acreage, for example. Likewise, if you’re buying a condo, someone familiar with condo boards, status certificates, and downtown buildings is valuable. Experience doesn’t just mean years in the biz – some newer agents can be excellent too – but if they are newer, see if they have a team or mentor behind them. You might ask: How many transactions did you complete last year? Have you worked in my target neighborhood? Do you work with more buyers or sellers? (If you’re a buyer, someone who works a lot with buyers will know how to cater to that.) In the GTA, there are also agents who speak multiple languages or specialize in certain communities, if that’s important to you (for instance, if you feel more comfortable in Mandarin, there are many reputable Mandarin-speaking agents, etc.).

Local Knowledge: GTA is huge – no one knows every nook and cranny in detail. But a good agent should have a grasp of the general market and deep knowledge in your area of interest. If you’re selling, ask them about recent sales in your area – a good agent should be able to name a few comps off the top of their head or at least pull them up quickly and discuss them. If buying, they should be able to discuss the pros/cons of neighborhoods you mention. Maybe ask something like, “Have you sold homes in [Neighbourhood X]? What do you think draws people to that area and how are prices trending there?” The answers will show if they know their stuff.

Marketing and Resources: If you’re selling, delve into how they plan to market your home. Will they provide staging or professional photos? What websites will it be on? Do they use social media or other channels? Look at their current listings or past listings – are the photos high quality, are descriptions well written? For buyers, see if they have good tools – do they set up MLS auto-emails, do they often hear of listings before they hit the market? Some agents have access to assignments or coming soon listings. Also, a well-connected agent can refer you to other professionals (mortgage brokers, lawyers, inspectors) which is handy.

Communication: This is huge. From your initial interactions, gauge how responsive they are. Did they return your email or call promptly? Do they prefer phone, text, email – and does that match your style? You might tell them how you like to be contacted. If an agent is too busy to give you attention or is slow to respond, that could be problematic, especially in a fast-moving market. On the other hand, be wary if someone seems too pushy or calls too much without purpose. It’s a balance. During an interview, notice if they listen to you. A good agent should ask questions about your needs and actually listen to your answers, not just talk about themselves the whole time. They should be able to articulate how they’ll help you, but also tailor their approach to what you’ve told them.

Personality and Trust: You’re potentially spending a lot of time with this person (touring homes, strategizing late at night about offers, etc.). Make sure you feel at ease. You don’t have to be best friends (professionals can work together without being super chummy), but you do need to feel you can be honest with them and that they have your best interests at heart. Trust your gut: if something feels off or you feel pressured in a way you don’t like, that’s a red flag. Some people prefer a very friendly, hand-holding agent; others prefer a straight-to-business, no-nonsense style. Think about what style you work best with and see who fits. The agent’s values and professionalism should align with yours. Check if they seem ethical and honest – for instance, if they badmouth other clients or agents a lot, that’s not a great sign.
• References and Reviews: Don’t hesitate to ask for references from past clients, or look up reviews online. Many agents have testimonials on their website or you can see Google reviews, etc. Keep in mind, one or two off reviews out of many may not be a deal-breaker (can’t please everyone) but look for patterns. Did people say the agent was patient, knowledgeable, got them a great price, etc.? Or are there complaints about being hard to reach or too pushy? You can even ask on local forums or friends if they’ve heard of this agent.

Interview a Few Agents: It’s okay to meet with 2-3 agents before deciding. Let them know you are interviewing multiple agents (it’s a common thing and they shouldn’t be offended). Prepare a few questions or scenarios for them. See who asks you the most insightful questions too – sometimes the best agent is the one who makes you think about things you hadn’t considered. If you’re selling, they might come with a preliminary pricing strategy or at least a thoughtful discussion about your home’s value range and how they’d position it. If buying, they might bring up potential neighborhoods or challenges (like “have you been pre-approved yet?” – a good agent will ensure you have your ducks in a row).

Commission and Contract Terms: For sellers, ask about their commission and what’s included. Remember, cheapest isn’t always best, but you should know what you’re paying and getting. For buyers, commission is less an issue (as sellers pay), but discuss the Buyer Representation Agreement terms – how long would they ask you to commit? If you’re uneasy, perhaps negotiate a shorter initial term as a trial. A confident agent might say “if you’re not happy you can cancel anytime” – that assurance can be comforting (get it in writing if so).

Gut Feel vs. Objective Criteria: In the end, it might come down to a combination of facts and feelings. One agent might have 20 years experience and one has 5 years, but the 5-year one blew you away with preparation and enthusiasm while the 20-year one seemed a bit complacent. You’d likely go with the hungry, attentive one if you feel they’ll work hard for you. Or maybe you value that longer experience. Weigh what matters: experience, track record, or a fresh approach. The right agent for your friend might not be the right agent for you if your personalities or expectations differ.

Special Situations: If you’re dealing with something specific – say you want to buy an investment property with tricky numbers, or you’re selling an estate home for a family member – consider if the agent has done those scenarios. Sometimes extra certifications (like SRES – Senior Real Estate Specialist for downsizing seniors, or ABR – Accredited Buyer Representative) could be a plus, but actual experience is key.

The GTA has thousands of realtors, and truthfully, not all are equal. Taking a bit of time to choose the right one can save you a lot of headaches and hopefully make the process enjoyable. Once you choose, trust them and communicate openly. A great agent will educate you, fight for your interests, and ultimately help you achieve a successful purchase or sale that you’ll feel good about.

AARON KUVEN

Find Home, wherever life takes you

"As an GTA real estate expert with a global network, I make buying your next home simple and stress-free. Whether you’re looking around the corner or across the globe, you’ll have personalized support every step of the way."

Your Trusted
Real Estate Advisor

300+

15+

450+

130+

Free Download

Should You Sell Your GTA Home Now or Wait Until Later in 2025?

Is 2025 a Good Time to Buy a Home in the GTA (Greater Toronto Area)?

GTA Mortgage Rates and Real Estate Trends 2025 – Outlook for First-Time Buyers

GTA Housing Market Forecast 2025: Will Toronto Real Estate Prices Rise, Fall, or Crash?

FAQs